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Member Favorites The following is an index of the most read articles on this site.
- How "Personal" Should Your Business Blog Be?
Natalie Lue
I've been blogging for over five years in both a personal and business capacity, and as a professional blogger (I actually make my living as a blogger), I'm regularly asked how personal you should get if you publish a blog that is connected to your business.
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- What Matters Now: Get the Free Ebook from Seth Godin
Now, more than ever, we need a different way of thinking, a useful way to focus and the energy to turn the game around. I hope a new ebook I've organized will get you started on that path. It took months, but I think you'll find it worth the effort.
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- Content ideas for your blog that add value to your business
Natalie Lue
There are other types of content to put on your blog without having to go down the personal route. You have to remember that if you write with authority and engage your reader, your personality and anecdotal references to your personal life will come across because you'll be relatable.
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- ProBlogger: Secrets for Blogging Your Way to a Six
Figure Income
Alison Rothwell
ProBlogger: Secrets for Blogging Your Way to a Six
Figure Income by Darren
Rowse and Chris Garrett (Paperback - 9 May 2008)
I'm a big fan of Darren "Problogger" Rowse and regularly read up on
blogging techniques on his site. Darren has teamed up with fellow
blogger Chris Garrett to write this nifty handbook for bloggers.
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- How to Encourage Blog Comments
Alison Rothwell
New bloggers often want to know how they can encourage more people to post comments on their blogs and join discussions.
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- What Are Backlinks and Why Are They So Important?
Alison Rothwell
The most important off page factor to gain high google rankings is
appropriate anchor text pointing to the specific page of your website
that has been optimised for a particular keyword phrase. This is achieved through a "backlink." . . .
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- Five Cool SEO Tools From Firefox
Alison Rothwell
My browser of choice is Firefox, and one of the reasons why is the multitude of toolbar addons, including seo tools, which make a geek's life online an easier one. Here are five of my favourite Firefox add-ons and why I use them:
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- SEO (search engine optimization) Cheat Sheet
Alison Rothwell
When you first start selling online, SEO (search engine optimization) is a phrase you see a lot of, but in reality what exactly does it mean?
This is a quick introduction to SEO basics:
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- Can You Digg It? Using Share Sites To Get The Word Out!
If you have a new website to share, or wish to get updates and news out to the masses, then using websites that share information from third parties is a really easy way to get noticed. Websites such as Digg, Now Public and Reddit are all ways to highlight your own content.
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- 6 Hot Tips for Better Product Pages on Your Retail Site
Natalie Lue
I look at hundreds of websites and product descriptions every month as I track down cool items to feature for Bambino Goodies and Nest Goodies, and one of the things that mystifies me are the scary number of retailers who don't spend enough or even any time on ensuring that they describe products on their sites well so that people will actually click on the item and add them to the shopping cart.
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- SEO Tools - Clicky Stats
Alison Rothwell
If you're running an online business, then you have probably already
discovered the importance of knowing where you traffic is coming
from. Just one of the benefits of having a web analytics package
reporting your stats is discovering which marketing strategy is working
the best for you.
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- The New Rules of Marketing and PR
Alison Rothwell
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly.
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- Why You Shouldn't Ignore Local Networking
Anne Dhir
With the internet bringing the entire world on your desk, it's tempting to focus on big leads, national campaigns, being first on search engines... It's a big world out there but there is one lesson I have learned over the last four years, it's always nurture your local market.
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- How to Get Other People Advertising For You
Alison Rothwell
Trying to decide on a method of advertising online might seem daunting to begin with but there are a lot of things you can do that will take the load off your shoulders and get other people doing the hard work for you. One option is to look into websites that carry reviews. . . .
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- 5 Tips for Building Your Business with Twitter
Alison Rothwell
Twitter seems to be something that most of the top online marketers are both talking about and using today. It's certainly revolutionized the way we communicate with each other! With an estimated 6 million plus users, Twitter should be an essential part of any online marketing strategy as it's one of the best ways to interact with your business partners, your clients and your prospects.
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- How Flickr Can Help Your Business
Alison Rothwell
Flickr is a website created for the purpose of sharing images and photos with an audience. You can choose to share with friends online or the general internet audience. Flickr is very much a tool that can be used well for marketing and business building exercises. For example, you can create a profile based on your business and use it to showcase images from your product range or business environment.
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- The Benefits of a Web Standards Compliant Website
Sadie Knight
Most web designers have heard about web standards - yet not all make the effort to adhere to them. This article focuses on the benefits to your business of having a standards compliant website for both searge engine optimization and accessibility.
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- Multilingual Online Marketing: a Beginner's Guide
Christian Arno
English is the dominant language on the Web, but this shouldn't obscure the fact that three quarters of the world's population speak no English at all. Furthermore, research has shown that over fifty percent of e-consumers only purchase from sites in their native tongue. So before businesses can go global, they really need to think in local terms.
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- Setting up a merchant account for online payments
Sadie Knight
Most high street banks can provide merchant accounts, these are often referred to as acquiring banks. Customers will make payments into your merchant account and the funds will usually be available after three or four working days.
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- A Real Life Example of Video Marketing
Alison Rothwell
Many small businesses avoid video marketing because they either think it's too difficult or they haven't got any inspiration. Take a look at this real life example...
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