Must-Have WordPress Plugins - Broken Link Checker Alison Rothwell This WordPress plugin locates broken links, missing images, deleted YouTube videos and more on your blog. It periodically checks older content and always checks new or edited content. It also gives you a list of all your links that you can search and filter. . . . keep reading
Must-Have WordPress Plugins - AddThis Social Bookmarking Widget Alison Rothwell AddThis is a WordPress plugin that allows your visitors to easily bookmark or share your posts with a variety of social websites, by email and even allows them to easily print. You can also view stats about what your visitors share with a free AddThis account. . . . keep reading
Using Marketing Research as a Publicity Tool Alison Rothwell Many businesses like to use the information gained from market research to improve products and services or create new ones that their customers will be interested in. You can also manipulate this process to use market research as a marketing tool, giving you access not only to customers but to getting feedback at the same time. . . . keep reading
Why is it so Important to be Liked? Alison Rothwell So you've got a Facebook business page (Fan Page)? That's a great step in the right direction. A lot of other small businesses don't both to create their own page and they're missing a trick. . . . keep reading
Signature Links to Get More Sales Alison Rothwell The idea of using your personal activities online to promote your business is sometimes overlooked by business owners. This can be an extremely simple way to get extra attention and in places where people already know or recognize you, it can lead to extra clicks through to your website out of curiosity. This then often leads straight into sales. . . . keep reading
How to Create Videos Easily and Distribute Them to Hundreds of Potential Customers Alison Rothwell What if I told you that you could create a 5 minute video in less than an hour of work with no video editing skills and have it seen by hundreds or thousands of customers who're interested in learning more about your product? It's not only possible -- It's easy. Here's how. . . . keep reading
Why You Should Think About Naming Your Pages Alison Rothwell If you are building a website that has important information for potential customers on pages other than the main homepage you'll want to ensure that you have adequately named your pages. This is also important when it comes to adding pages to directories and search engines. . . . keep reading
How to Use Google Analytics to Understand Your Website Traffic - Part 1 Google Analytics is a free and very powerful program that allows you to analyze various aspects of your website traffic. All you need to do is enter a special code into your website in order for your traffic to start tracking. Your stats update on a daily basis and you can view the details inside your online account. This guide will show you how to use many of its main features. . . . keep reading
How to Show Off Your Product Images Alison Rothwell When running an online business, the way you showcase your products is very important. Keep in mind that your guests and potential customers cannot physically view the product. If your product is available in retail stores offline then.... . . . keep reading
Become an Expert in Your Field Alison Rothwell If your business is in a particular industry or you offer services to a specific field then you should consider your personal reputation. This means YOU! The professional behind the business, not your home life. While your business may be well regarded, if you can demonstrate that you are someone considered an expert in your field, then you'll find that your customers are much more likely to trust your business choices and believe the information within your sales and website details. . . . keep reading